London, United Kingdom
Creative Branding, Amazon Premium EBC Design
Mio Marino is a global fashion accessories brand that ignites the flame that drives today’s lifestyles. These styles reflect the thrill-seekers, the laid-back and inspired humans, as well as the gentlemen and ladies who enjoy a touch of elegance or perfection as part of their day to day lifestyle.
In today’s highly competitive e-commerce landscape, creating an effective Amazon Premium Enhanced Branded Content (EBC) is crucial for any brand looking to stand out and increase conversions on Amazon. Amazon Premium EBC is a feature that allows brand owners to create rich product descriptions using enhanced images and text placements, which are designed to convey their brand story and communicate their unique value proposition to potential customers.
When Mio Marino gained access to Amazon’s Premium A+ Content, they came to us to help them design on-brand assets for their Premium A+ Content. The team made sure to create images that are visually appealing and informative with compelling copy that focuses on the benefits rather than just the features, and increased the chances of potential customers clicking through the product page and making a purchase.
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